Mia Hemmingson, Chief Strategy Officer

What does strategy mean at a company like Syre?

At a hyperscaling company like Syre, strategy is strongly linked to both our long-term objectives and our near-term priorities, ensuring we deliver on key milestones and navigate the hyperscaling journeyeffectively.

What are you currently working on?

Several very interesting areas! These include our overall strategy and objectives for the journey ahead, as well as multiple dialogues to develop partnerships with key players along the full textile value chain. I have been travelling a lot lately to different parts of the world, gaining deep insights and learnings within the textile space globally.

What will be key to succeed in driving a true textileshift?

There are three key elements:

1.  Have an end-to-end value chain perspective, from feedstock to end product and end customer segments, and drive the textile shift across these

2. Develop strategic partnerships with other players along the value chain

3. Maintain an always-on mindset of scale and speed